We’ve finally set aside some time to properly launch our blog and we’re looking forward to sharing lots of great articles and stories with you.
Here’s what you can expect to see:
Best Practices & Wise Guides
We’ve spent 10+ years creating sales and marketing content for clients like BlackBerry, Igloo Software, D+H and Finastra. Along the way, we’ve been able to hone our craft and develop repeatable strategies that produce impressive results. If you visit the Resources section of our website, you’ll find a series of “Wise Guides” filled with actionable advice to help you create marketing content that converts. For us, having a steady stream of content is great, but it’s quality, not quantity, that can really make the difference.
Industry Terms & Topics
AIDA, BANT, BOFU, CASL… the list of marketing buzz words goes on and on. And it changes all the time. So, we’ll offer up quick explanations to help you wrap your head around the latest trends in content marketing and sales enablement. Even better, we’ll provide recommendations for how you can start to implement proven methods into your approach (or at the very least, sound really smart at your next marketing meeting).
Client Projects and Stories
With the right permissions, of course, we’ll tell you about some of the exciting work we’re doing with our clients. Part of our mission at Streetwise is to always have an intimate knowledge of our clients’ brands, products, audiences and industries so everything we create aligns to the greater marketing strategy. We care about our clients’ success and that’s how we measure our efforts. You may be working on a similar project or simply need some inspiration to spice up your own tactics. Whatever the case, we hope these real-life examples help spark a conversation within your own marketing team.
Streetwise News
We’ll also keep you posted on what’s going on with us. When we’re not working on client projects, we have a *bit* of time to focus on our own strategic projects (like our website, blog, and our very own content marketing campaigns, etc.), so we’ll keep you up to date on some of those things. Our team is always growing, so we’ll also use the blog to introduce you to the fabulous content creators and designers who are behind all the great work we’re putting out into the world.
Let us know what you think
We’ve enabled commenting on our blog, so you can leave your feedback, comments or questions. Have an idea for a future topic? We’d love to hear it. And feel free to give us your stance on it, too.
Let’s talk
We’re a pretty friendly crowd over here at Streetwise. If you’ve been considering bringing in outside help to relieve some of your time and resource pressures, we’re glad you found us and we’re eager to help you grow. Just reach out to us at hello@wearestreetwise.com and we’ll set out a plan from there.